Anna Horáková

Analyst

Anička has over 7 years of experience in the agency world, where she has managed social media ad campaigns for clients, and especially for content-driven websites, her favorite. Wanting to broaden her perspective beyond campaign data, she gradually shifted her focus toward web analytics. She joined our team in 2022 and now specializes in data analytics, using GA4, BigQuery, Looker Studio, and other tools to connect and dig deeper into data — delivering insightful analyses and valuable input for business decisions.

When she is not exploring data, she works on her DIY website or out hiking in the countryside. Anička’s superpower? Finding the perfect GIF for any situation.