MeasureCamp Brno 2025
#
Blog post
10/9/2025
Zuzana Mikyšková
Analyst & Co-Founder
Vašek Jelen
Lead Analyst & Co-Founder

On September 6, another edition of MeasureCamp - our favorite community event - took place at Brno’s Gen. We were thrilled to see that 74 women attended this year’s MeasureCamp (5.4% of them from our team 🙂), and it’s clear that the number of women in data and analytics continues to grow 🚀.

How to calculate the date of Easter in BigQuery
#
Blog post
16/4/2025
Anna Horáková
Analyst

Easter is a movable feast, and its date changes every year. If you work with data — whether you are analyzing seasonal traffic trends, comparing campaign performance, or planning marketing activities — it can be useful to know the exact dates of the Easter holidays. That is where a simple SQL script for BigQuery can come in handy.

MeasureCamp Prague 2024: Using Google Ads export in Google BigQuery
#
Blog post
10/9/2024
Anna Horáková
Analyst
Vašek Jelen
Lead Analyst & Co-Founder

On Saturday, the ČSOB building in Prague was buzzing with analytics topics. A large part of the MeasureDesign team showed up for the 10th anniversary edition of MeasureCamp Czech Republic — and Vašek and Anička gave a talk on working with the Google Ads dataset in Google BigQuery.